by Fran McCully | Dec 21, 2017 | Business Development, Business Tips
Mission statements are not just for large corporations. As an owner of a small business, you can benefit from going through the exercise of writing your mission statement. It can not only re-connect you with your “why,” it can also communicate an important part of...
by Fran McCully | Nov 22, 2017 | Business Development
One of the ways to impact your marketing is by adding stories. Everyone loves a story, and stories are more memorable compared to almost any marketing copy. Here are a couple of tips on how to use and place stories to share with prospects and customers. What a Story...
by Fran McCully | Oct 26, 2017 | Business Development, Business Tips
The security breach at Equifax a few months ago left many people thinking once again about identity theft. The best thing is to do everything you can to prevent it from happening to you. Here are a few tips to help you reduce your risk of being a victim of identity...
by Fran McCully | Aug 3, 2017 | Business Development, Business Tips
One of the hottest buzzwords in marketing this year is influencer marketing. Influencer marketing uses key people in thought leadership positions to spread the word about your brand. These people may be paid or unpaid spokespersons for your brands, products, and...
by Fran McCully | Dec 28, 2016 | Business Development, Management Tips, Profitability Tips
While some business owners are content with the size of their business and do not care to grow, the majority of the entrepreneurial world is looking for ways to become a bigger and better industry. Over 35 percent of small-business owners see their challenge as...
by Fran McCully | Oct 13, 2015 | Accounting, Bookkeeping Tips, Business Development, Business Tips, Cost-Savings Tips, Decision-Making Tips, Management Tips, Profitability Tips, QuickBooks Software, QuickBooks Training, Uncategorized
Is There an App for That? The technology side of the accounting industry is rapidly changing and expanding. Literally hundreds, if not thousands of new companies and new software applications have sprung up to help small businesses automate their processes and save...