by Fran McCully | Aug 1, 2020 | Business Development, Business Growth
A virtual CFO is a financial and operational expert who performs the services of a chief financial officer. However, instead of offering those services in person, a virtual CFO works remotely on a contractual, sometimes part-time schedule. Until recently, the...
by Fran McCully | Jul 16, 2020 | Business Development, Business Growth
Do you often wonder why some people have this knack of turning everything they touch into gold? Here’s why that phenomena happens: Within you (and everyone else on the planet) is a unique “money code” called your Money Magic Archetypes. Once you discover what YOUR...
by Fran McCully | Jul 2, 2020 | Business Growth, Business Tips
The only way to get smarter about how to invest your marketing dollars is to document and measure what’s happening now in your business. What you’ve measured, you can then improve. Marketing Spend The first step to measuring what you spend on marketing is to...
by Fran McCully | Jun 18, 2020 | Business Tips
Liquidity in business has nothing to do with water, milk, or juice! It describes how quickly you can sell an asset and convert it into cash. Cash is the most liquid asset of all. Real estate, in contrast, is not quite as liquid because it could take months to sell it...
by Fran McCully | Jun 4, 2020 | Business Development, Business Tips
Deciding on the kind of business you want to start is a very big decision. Some require specialized skills that either the owner or employees will need. Others require a substantial initial capital outlay. In any case, it’s always a good idea to consider the health of...
